Drips, the Conversational AI Platform Receives Significant Strategic Growth Investment
Drips, a platform of conversational AI texting, announced it secured significant strategic growth investment from Accel-KKR. With the...
How to Gain a Holistic View of the Customer Journey
Getting into the minds of a customer is a tedious task. Especially if you are a B2B company....
How Predictive Models are Changing the Landscape of B2B Marketing
You don’t need to be a certified data scientist to understand that data is playing a crucial role...
The Content Syndication Guide for B2B Lead Generation
This Simple guide will teach you how content syndication can be useful in lead generation. If you have...
How to Build an Email Lead Nurturing Campaign
Creating Lead nurturing campaigns is one skill you need to master if you want to run successful email...
CRM Data Maintenance and How it Affects B2B Marketing
The quality of CRM data impacts your B2B organization, from bottom to top. Various teams in your company...